Originally Posted on Black Friday @ GottaDEAL

After months of delays and rumored dates, Amazon today officially announced that their annual Prime Day sale will take place over 48 hours on October 13th and 14th. Amazon issued a press release this morning with some early previews of the deals that will be available.Amazon will make it easy to identify Prime Day deals across the site with special Prime Day badges on products that are on sale. Their soon-to-be-released holiday gift guides will also let you filter for gift ideas that are also on sale for Prime Day. More on those gift guides in the coming days. Amazon says they’ll have over a million deals across Amazon.com and all their international sites. Score $10 credits to use on Prime Day by spending $10 or more at a physical Whole Foods store and/or spending $10 on small businesses on Amazon via their new Support Small promotion.